Cards for Good Causes supports Perennial this Christmas

Cards for Good Causes is urging people to show they care this Christmas by choosing charity cards to send to loved ones.

The UK’s largest multi-charity Christmas card organisation, which sells cards for over 300 charities from a national network of pop-up shops, is calling on shoppers to buy once but give twice – once to the person they send the card to and again to a cause close to their heart.

Perennial, the UK’s only charity dedicated to helping all people who work in horticulture when times get tough, is one of the Cards for Good Causes member charities.

Anita Bates, Perennial’s Director of Marketing and Development says money raised through sales of Christmas cards is vitally important.

“Last year we helped over 1,200 people battling illness, financial hardship, bereavement and disability – people like Belinda* who was referred to us the day before her 46 year old groundsman husband died from cancer.

“She was left with two teenage children to support and the shock of widowhood had caused her to become unwell herself, unable to deal with the paperwork regarding her husband’s death. She had found debts that he had hidden from her and was worried about how she was going to pay the mortgage; at the same time her eldest child was about to give birth any day and her son had ended up in hospital with an head injury. It is no surprise that she was finding it difficult to cope.

“Perennial’s Caseworker stepped in, immediately made a grant as Belinda was in a mess with her finances, then dealt with the agencies that needed to know, such as the DWP, works pension, mortgage provider and Tax Credits; and negotiated with her creditors. Some of the debts were written off, while the caseworker arranged a payment holiday for the rest until Belinda was back at work and her finances were sorted out. We will continue to provide bereavement support to Belinda until she feels confident to continue on her own.”

Anita added,

“We receive no government funding so are reliant on the generosity of the garden loving public. As a small charity we simply could not run our own Christmas card shops. By being part of Cards for Good Causes, we are able to sell our cards in towns and cities across the UK which provides a vital source of income whilst also raising awareness of our work.”

In the past five years, charities have received more than £20 million from Cards for Good Causes – representing at least 70p in every pound, out of which the charities had to pay for the production and distribution of their Christmas cards and any VAT.

To find your nearest Cards for Good Causes shop or buy cards from more than 35 charities online, visit

– ENDS –

*  – Name changed to protect the identity of clients

Notes to Editor

About Cards for Good Causes

Cards for Good Causes is the trading arm of The 1959 Group of Charities.

The inspiration for Cards for Good Causes came in 1959 when James ‘Jim’ Jackson, Secretary of the British Diabetic Association gathered a group of medical charities together to discuss the coordination of publicity for selling charity cards at Christmas. They formed

The 1959 Group of Charities, a registered charity and multi-charity membership organisation, and in 1964 began selling cards from empty shops in town centres. In 1988 Cards for Good Causes Limited was formally established as the trading arm of The 1959 Group of Charities.

Cards for Good Causes Limited (CFGC) pays the participating charities (or their trading subsidiaries) at least 70p in every pound from their card sales, less the VAT payable on the amount retained by CFGC. The retained amount covers CFGC’s costs of running the temporary charity Christmas card shops. In addition to these costs, the participants have to pay for the production and distribution of their cards.

For more information visit

About Perennial

Perennial offers free, confidential advice and support to everyone working in or retired from horticulture and their families, including gardeners, landscapers, nursery and garden centre staff, parks and grounds care staff and tree surgeons.

People turn to Perennial for financial and emotional help in times of need because of disability, sickness, poverty, financial hardship and old age – although increasingly younger people are seeking their assistance. Many individuals describe the services Perennial offers as a ‘lifeline’. The work of Perennial depends entirely on voluntary donations from the horticultural industry and the garden-loving public.

Find out more at Follow us on Twitter @PerennialGRBS or find us on Facebook.