Perennial auction Stobart lorry named Heidi Louise

An Eddie Stobart lorry has been officially named Heidi Louise after the wife of David Dodd of The Outdoor Room, who won the honour of naming the truck in the auction at the Party for Perennial.

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Haulage firm Eddie Stobart donated this ‘money can’t buy’ prize for the auction that took place in January, during which thousands of pounds were raised to help horticulturists in need. There is usually a four year long waiting list to name an iconic Eddie Stobart truck and legions of Eddie Stobart fans across the country make a habit of spotting the names on the trucks they see. The Heidi-Louise will be on the road for three years and its location on the road can be tracked via the Eddie Stobart app.

David and Heidi from West Sussex have been married for 23 years. Medal-winning garden design and landscaping company The Outdoor Room, which was founded by David in 1995, is a Platinum Partner in Perennial’s annual corporate membership scheme.

David comments:

“It is a great honour to have Heidi’s name on the truck and she thinks it is fantastic. I have always been something of a closet Stobart spotter, but the main reason I bid for this lot is because Perennial is a brilliant charity that provides a safety net to help everyone in our industry if they need it.”

Laura Garnett, Development Manager at Perennial comments:

“Thanks to David for his generous bid in the auction and to Eddie Stobart for donating this incredible prize. In total over £34,000 was raised at the party, kicking off the annual HortAid fundraising campaign in style. Keep your eyes open for the Heidi-Louise out on the road and let us know if you spot her!”

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Find out more about Perennial at www.perennial.org.uk and if you spot the Heidi Louise truck, tweet us your photos @PerennialGRBS

ENDS

Notes to Editors:

For all media enquiries, interviews, photographs and additional information, please contact:

Clare Johnson | clare@bloom-pr.com.uk | 07815 041635

Jennie Spears | jennie@bloom-pr.co.uk | 07944 552634

ABOUT PERENNIAL:

Perennial offers free, confidential advice and support to everyone working in or retired from horticulture and their families, including gardeners, landscapers, nursery and garden centre staff, parks and grounds care staff and tree surgeons. People turn to Perennial for financial and emotional help in times of need because of disability, sickness, poverty, financial hardship and old age – although increasingly younger people are seeking their assistance. Many individuals describe the services Perennial offers as a ‘lifeline’. The work of Perennial depends entirely on voluntary donations from the horticultural industry and the garden-loving public.

Find out more at www.perennial.org.uk. Follow us on Twitter @PerennialGRBS or find us on Facebook.